Relatable influence
Honest moments and natural recommendations that never feel like hard-sell advertising.
Canada · India · Worldwide
I’m Rasika, a lifestyle and UGC creator turning travel, everyday moments and shared experiences into polished, relatable content that helps brands feel human.


Meet the creator
Based between the worlds of Canada and India, I create content for an audience that values discovery, connection and beautifully captured real life. My approach pairs an elevated visual style with an easy, relatable presence, giving brands content that feels aspirational without losing authenticity.
Whether I’m sharing a destination, an unforgettable concert, a thoughtful home find or a moment as a couple, I focus on the details that make viewers pause, feel something and imagine the experience for themselves.
Meet me on Instagram ↗Why brands work with me
Honest moments and natural recommendations that never feel like hard-sell advertising.
English and Hindi storytelling for a culturally diverse and highly relevant audience.
Every frame is planned for clarity, atmosphere and brand fit while staying feed-native.
Recent content reached 2.1 million views and inspired 461 new followers.
Ways to collaborate
Reels, tutorials, demonstrations and product-focused videos.
Sponsored posts, Reels, Stories, giveaways and affiliate campaigns.
Warm, editorial imagery and natural product placements.
Hotel stays, destinations, restaurants, concerts and event coverage.
Ambassadorships and recurring campaigns that build recognition.
Deliverables and organic usage are scoped per project. Raw footage and paid usage rights are not currently offered.
Featured world


Audience snapshot
Instagram insights supplied for September 10 to October 9.
Women64.3%
Men35.7%
India78%
Canada8.3%
United States3.6%
Bangladesh0.9%
Open to collaborations
I’m welcoming paid partnerships, PR opportunities, destination stays, event invitations and ongoing creator relationships across travel, home, lifestyle and beauty.
Discuss your campaignPartnership process
We align on the audience, objective, message and creative direction.
I develop natural, visually refined content for the selected platform.
You receive the agreed assets on schedule, with clear communication.
Verified partner feedback will be added as the collaboration portfolio grows.
Frequently asked
Travel, hospitality, home, lifestyle and beauty brands are a natural fit, along with other brands that align with my audience and visual style.
Canada, India, North America, international destinations and remote UGC projects.
Yes. Projects can include Instagram content or original UGC created for a brand’s organic social channels.
Not currently. Projects include agreed final edited deliverables and organic usage unless confirmed otherwise in writing.
Start a conversation
Share the campaign goals, timing and deliverables. I’d love to explore the idea.
rasika_sarthak@outlook.comFollow the journey
@rasika_sarthak ↗